Overview
Bellus Academy is the ideal fit for passionate, artistic young people who seek to express themselves and design their own career as a graduate of the premier cosmetology school in San Diego and Kansas. These creative themes feature these graduates as the central focus because their success stories tell the story of Bellus Academy.
TARGET AUDIENCE
Recently graduated Caucasian and Hispanic high school students who may not fit at a conventional four year college or those unsatisfied with their current employment, who are interested in a career that allows for freedom, creative expression and personal growth.
GOAL
To promote Bellus Academy as a place where young people can find themselves as artists and find success in a career that they love.
DESIGN CHOICES
The design style is elegant to help illustrate the professionalism and excellence of education received at Bellus Academy. The images used are a visualization of the targeted demographic and create an emotional connection with the viewer by focusing on the Bellus Academy student rather than cosmetology services. These images can be used as shown or can act as place holders for actual student images.